— What is a toolbox?
When collaborating with your local Marketing Manager, you may encounter the term "Toolbox." Here is what it means.
Short version:
Toolbox: Storage of all templates available of graphical material
Aim: Help you create your own material in line with Kvik’s brand guidelines
Use: Create and either print yourself or send to your local partner for production
Longer version:
Similar to a conventional toolbox in your home, the Kvik Toolbox is stocked with an array of useful tools. However, instead of physical tools, the Kvik Toolbox contains various templates.
These templates are designed to assist you in promoting your store independently, without needing to rely on your local marketing manager or the internal graphic team at Kvik.
This means you can simply download the template you need, fill in the required text, and then either print it yourself or have it produced by a local company. This process greatly shortens the time to market for your unique ideas while ensuring your promotions remain on brand.
Additionally, the Toolbox enables us at KVIK A/S to distribute content to all stores simultaneously, ensuring every store has access to the same materials and opportunities.