Content Comparison

DK

NL

SE

NO

FI

BE

DE

ES

Skipping step 5 in the Booking flow

X

X

X

X

X

X

X

X

This kitchen is on display in store-banner

Skipping step 1 in the booking flow

More booking visibility on mobile

Header with background color

C1 campaign banner on relevant pages

Confirm booking details alert

C2 campaign banner on relevant pages

C3 campaign banner on relevant pages

Salient booking button

Denmark

• Filled booking button in the transparent headers. See example https://www.screencast.com/t/LQef4pENS

• Sticky financing banner https://www.screencast.com/t/rHfAmKIXO  

• Filled (with green color) CTA button in the header. https://www.screencast.com/t/cH2ImXyKUh7  

• Different CTA text in the header button. https://www.screencast.com/t/VxRRuJ3W

• Skipping step 5 in the booking flow ( https://www.screencast.com/t/TnVIKWYF72a )

• Header CTA Visibility Test (A/B Test) ( https://app.screencast.com/CA620nrvD4eCv )

• Catalogues alert banner impact on booking conversions (A/B Test) ( https://app.screencast.com/QU9UCxDLTycQ1 )

Belgium

• Skipping step 5 in the booking flow  ( https://www.screencast.com/t/TnVIKWYF72a )

Finland 
No tests at the moment 

France 
No tests at the moment 

Germany 
No tests at the moment 

Netherlands

• Filled (with green color) CTA button in the header. https://www.screencast.com/t/cH2ImXyKUh7  

• Different CTA text in the header button. https://www.screencast.com/t/VxRRuJ3W  

ENDED experiments:

• Label below find store and search icons in the header. https://www.screencast.com/t/aiwErXVzMJ  

Norway 

• Sticky find store and book meeting button https://app.screencast.com/i3mqElF3l0QDs ) (Mobile Only)

Spain
No tests at the moment 

Sweden 
No tests at the moment