Content Comparison

DK

NL

SE

NO

FI

BE

DE

ES

Skipping step 5 in the Booking flow

X

X

X

X

X

X

X

X

This kitchen is on display in store-banner

Skipping step 1 in the booking flow

More booking visibility on mobile

Header with background color

C1 campaign banner on relevant pages

Denmark

• Filled booking button in the transparent headers. See example https://www.screencast.com/t/LQef4pENS

• Sticky financing banner https://www.screencast.com/t/rHfAmKIXO  

• Filled (with green color) CTA button in the header. https://www.screencast.com/t/cH2ImXyKUh7  

• Different CTA text in the header button. https://www.screencast.com/t/VxRRuJ3W

• Skipping step 5 in the booking flow ( https://www.screencast.com/t/TnVIKWYF72a )

• Header CTA Visibility Test (A/B Test) ( https://app.screencast.com/CA620nrvD4eCv )

• Catalogues alert banner impact on booking conversions (A/B Test) ( https://app.screencast.com/QU9UCxDLTycQ1 )

Belgium

• Skipping step 5 in the booking flow  ( https://www.screencast.com/t/TnVIKWYF72a )

Finland 
No tests at the moment 

France 
No tests at the moment 

Germany 
No tests at the moment 

Netherlands

• Filled (with green color) CTA button in the header. https://www.screencast.com/t/cH2ImXyKUh7  

• Different CTA text in the header button. https://www.screencast.com/t/VxRRuJ3W  

ENDED experiments:

• Label below find store and search icons in the header. https://www.screencast.com/t/aiwErXVzMJ  

Norway 

• Sticky find store and book meeting button https://app.screencast.com/i3mqElF3l0QDs ) (Mobile Only)

Spain
No tests at the moment 

Sweden 
No tests at the moment